OUR PURPOSE
To deliver exciting and entertaining experiences in safe, sustainable and rewarding environments. We will achieve this through reflecting the changing needs and expectations of our customers, colleagues and communities.
To excite and to entertain
OUR BUSINESS
The Rank Group Plc is a leading international gaming, leisure, and entertainment group offering exciting and entertaining customer experiences, in venues or online.
A connected customer experience
KEY FACTS
As of June 2024
Casino and bingo venues
Active customers
Digital brands
Colleagues worldwide
Rank At A Glance
PERFORMANCE HIGHLIGHTS 2024
Split of LFL NGR
As at 30 June 2024
OUR CUSTOMERS
From local casino and bingo venues to global apps, our customers are entertained where they want and when they want.
A continuous and personalised experience
OUR VALUES
Our culture is shaped by the values we all share. Service, Teamwork, Ambition, Responsibility and Solutions (‘STARS’) are the cornerstones of how we make decisions, how we behave, and how we move our business and careers forward.
We start with the customer. We do everything in our power to deliver special service every time.
We pull together across brands, channels and locations to perform at our very best.
We challenge the way we do things and explore new ways to excite and to entertain our customers and outshine the competition.
We understand our responsibility to all our communities. We act with the highest integrity and honesty in everything we do.
We act positively to get to the heart of problems quickly and find ways to solve them.
OUR COMMITMENTS
Safer gambling is at the heart of everything we do at Rank; we cannot deliver on exciting and entertaining experiences without creating a safe environment for our customers. We are constantly evolving our safer gambling processes, from utilising new technology, to upskilling our colleagues, to ensure continuous improvement whilst maintaining a seamless experience for our customers.
We recognise our responsibility to minimise our impact on the natural environment. We have established a Net Zero Pathway to reduce the carbon emissions from across our operations. By monitoring energy consumption and implementing decarbonisation initiatives in our venues and offices, we are progressing towards our commitment to reach net zero emissions by 2050.
Our people are core to delivering our purpose to excite and to entertain. We are committed to looking after our colleagues and enabling them to fulfil their potential. We aim to provide a fair, equal, respectful and safe workplace; rewarding and recognising success, irrespective of gender, ethnicity, religion, age, sexual orientation or disabilities. We strive to be an employer of choice in the local community which our people feel proud to work for.
Beyond entertaining people, we recognise that we play a pivotal role in the communities in which we operate. Our venues often serve as a social hub, and our Mecca venues, in particular, are a key place for interaction amongst our older cohort of customers.
